Brad Wetherall, a former Director of Operations at Google, has joined Esquire Digital, one of the country's premier digital marketing firms for the legal industry. While at Google, Wetherall led teams responsible for implementing and improving product experiences for major global products, including the Google Business Profile, Google Shopping, and Google Wallet.
ORANGE COUNTY, Calif., Feb. 5, 2025 /PRNewswire-PRWeb/ -- Esquire Digital, a national digital marketing and public relations agency exclusively serving law firms, announces the addition of Brad Wetherall as Chief Operations Officer (COO) and Google Business Expert. During his tenure at Google, Wetherall played a pivotal role in shaping and enhancing major global products, including Google Business Profile, Google Shopping, and Google Wallet.
"We are thrilled to welcome Brad to our leadership team," said Steve Silenzio, Founder and CEO of . "Brad's first-hand knowledge of Google's products will be a game-changer for law firms looking to dominate their local search presence and attract more clients."
At Esquire Digital, Wetherall will leverage his deep understanding of Google's ecosystem to help law firms maximize their online presence, drive client acquisition, and stay ahead of the evolving digital landscape. His expertise in Google Business Profile (GBP) management and search optimization will provide Esquire Digital's clients with a competitive edge in an increasingly AI-driven search environment.
Wetherall recently showcased his thought leadership at BrightonSEO San Diego, where he spoke on "The Evolution of the Google Business Profile and Its Future Role in the AI Overview." Additionally, in a recent Near Media Podcast episode, he provided exclusive insights into "How Google GBP Support Really Works."
"The legal industry is one of the most competitive markets out there, and for law firms that want to grow, simply having a website isn't enough," said Wetherall. "To stand out, attorneys need a sophisticated digital strategy that ensures they are visible at the exact moment potential clients are searching for legal services. Esquire Digital has built an incredible reputation for helping law firms dominate their local markets, and I'm excited to bring my experience to the team to help attorneys maximize their online presence and client acquisition."
Other members of the Esquire Digital leadership team include website designer Heather Pinheiro (2023 Webby Award winner for Best Legal Website), videographer Ricky Leighton (2024 Golden Gavel Award for Best Client Testimonial), and Michelle Fishburne (former Gibson Dunn attorney with more than a decade in public relations and brand development).
About Esquire Digital
Esquire Digital is a national digital marketing and public relations agency exclusively serving law firms. The agency's leadership team is comprised of masters in the key fields of website design, videography, content development, SEO strategy, Google Business Profile optimization, public relations, and social media. Esquire Digital is known for its solid track record of increasing law firms' online visibility, attracting high-value quality leads, and driving measurable growth.
Media Contact
Michelle Fishburne, Esquire Digital, 1 866ESQUIRE, [email protected],
SOURCE Esquire Digital
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